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How the AI sentiment checker works

  1. 1

    Enter your brand. Add your name and website. No signup or card.

  2. 2

    We ask 5 AI engines what they think. ChatGPT, Perplexity, Gemini, Claude and DeepSeek, in their own words, on what your brand is known for.

  3. 3

    Get strengths, concerns and a score. The praise the models repeat, the concerns they raise, and a 0-100 sentiment read you can share.

Why AI sentiment matters

Buyers increasingly ask AI what a brand is like before they ever visit your site, and the models answer with whatever they have absorbed from around the web. This free AI sentiment checker shows you that answer: the strengths engines praise and the concerns they repeat, so you can reinforce what is working and publish content that corrects what is wrong. If an engine does not recognise you at all, that is its own signal to fix.

AI brand sentiment - FAQ

What does this AI sentiment tool do?

It asks ChatGPT, Perplexity, Gemini, Claude and DeepSeek to describe your brand, then surfaces their actual words plus the strengths they praise and the concerns they repeat. It also flags when an engine does not recognise your brand at all.

Why does it matter what AI says about my brand?

When buyers ask AI about you or your category, the model summarises you from what it has read. If it repeats an outdated concern or does not recognise you, that shapes the buying decision before you ever talk to the customer. Seeing it is the first step to fixing it.

Which AI engines does it check?

Five live, web-grounded engines: ChatGPT, Perplexity, Gemini, Claude and DeepSeek. Answers reflect current information, not stale training data.

Is it free?

Yes, no signup. Enter your brand name (and optionally your website for accuracy) and you get a shareable report with a sentiment score, strengths, concerns and each engine's full answer.

How do I improve what AI says about me?

Publish content that directly addresses the concerns AI repeats, earn mentions and reviews on the sources these engines trust, and keep your site clear and well-structured (robots access + llms.txt). Re-check to track how the narrative shifts.